Getting started

Build fast, flexible storefront themes with Liquid, JSON templates, sections, and Shoplazza developer tools. Start with a new theme or customize an existing merchant theme, then use the architecture, feature, API, and publishing guides as your build path.

Create a theme manually

Build a new theme from scratch by hand and learn the theme file structure.

Develop with Shoplazza CLI

Use the CLI to create a new theme or customize an existing merchant theme.

Learn the theme model

Understand how a Shoplazza theme is structured before you start changing templates, sections, settings, or Liquid code.

Theme architecture

Learn how layouts, templates, sections, config, locales, and settings fit together.

Templates

Use JSON templates to control which content appears on each storefront page.

Sections and blocks

Build reusable modules that merchants can arrange and customize.

Liquid

Use Liquid objects, tags, and filters to render dynamic storefront content.

Build storefront features

Add the storefront capabilities that merchants need for merchandising, search, pricing, SEO, data, events, and analytics.

Product merchandising

Present products, variants, media, and product detail experiences.

Pricing and payments

Display prices, discounts, and payment-related storefront information.

Navigation and search

Help buyers browse, search, filter, and move through the storefront.

SEO

Control metadata and search engine signals for storefront pages.

Custom data

Use metafields to store and present custom storefront data.

Tracking and analytics

Build pixel integrations and event tracking for storefront behavior.

Use developer tools

Use Shoplazza tools and extensions to develop locally and extend theme or checkout experiences.

Shoplazza CLI

Initialize, preview, test, and share themes from your local environment.

CLI commands

Reference theme and app commands for local development workflows.

Theme extension

Add extension-powered UI and behavior to online store themes.

Checkout extension

Extend checkout experiences with supported targets and APIs.

APIs and references

Keep reference material close while you build storefront interactions and Liquid templates.

Ajax API

Use storefront endpoints for cart, product, collection, and search interactions.

Cart API

Add, update, and remove cart line items during a customer session.

Product API

Request product data for storefront interactions.

Search API

Show predictive search results for storefront queries.

Follow best practices

Use established patterns to make themes modular, performant, and easier for merchants to customize.

Best practices

Review the core practices for theme development and maintenance.

Sections and blocks

Design modular content that works well in the theme editor.

Performance

Keep storefront experiences fast and responsive.

Preview inspector

Make sections and blocks easier to inspect in the theme editor preview.

Publish on Theme Store

Prepare your theme for review, testing, listing, and ongoing success after launch.

Theme Store

Learn how Theme Store publishing works.

Requirements

Check the requirements before submitting a theme.

Testing

Validate theme quality before review.

Review process

Understand submission, review, and listing preparation.