# 404

> The 404 template of a Shoplazza Theme renders the page customers see at an invalid store URL. See where the file lives and what to include in it.

The `404` template renders page content that is shown to customers if they enter an invalid URL for the shop.

## Location

The `404` template is located in the `templates` directory of the theme:

```text title="Directory"
└── theme
    ├── layout
    ├── templates
    |   ...
    |   ├── 404.liquid
    |   ...
    ...
```

## Content

There are no suggested objects for a 404 template. However, the template should make it clear to the customer that the page they were looking for couldn’t be found.

You should provide obvious options for how to proceed. For example, you can add links to popular pages, a search bar to help customers find what they’re looking for, or a link that redirects customers to your home page or a collection to continue shopping:

```html
<h3>404 Page not found</h3>
<a href="{{ routes.root_url }}">Take me home</a>
```